Stocking Up for Back to School
It's that time of year already — back to school is around the corner which means you need to start stocking up now.
As a shop owner, you know that fashion is constantly changing for all age groups, and staying on top of trends is a must if you want to carry enough stock of this year’s biggest hits. We've compiled a list of the top back-to-school fashion trends for kids and tweens this year so you can get ready for the August rush.
First and Foremost...
Tween fashion trends exist differently than how an adult's fashion trend would. Kids tend to choose fashion based on what makes them feel best and what expresses themselves the most. Whereas adults use social cues, social media, influences to guide them to make fashion choices to 'fit in'. When stocking up for back to school, this is something you should keep in mind: select fun fashion pieces for kids to have fun expressing themselves with!
Back-to-school fashion 101:
● Layering pieces: One of the biggest staples for back to school shopping is layering pieces. This is perfect for kids who want to express their style while staying comfortable in the classroom. Students pair tank tops with cardigans, button-down shirts with hoodies, and dresses with jackets, allowing them to stay comfortable if the temperature changes. Layering approved clothing is essential especially since the school season lasts throughout summer, fall, winter, and spring!
● Graphic tees: Graphic tees are always popular with kids, as they are a classic. Tees make for the perfect, comfortable and versatile addition to any tween's outfit. Whether it's styled it up or down, graphic tees meet every kid’s taste since it can be paired with just about anything.
● Mixed prints and patterns: Another hit with tween fashion is mixing and matching prints and patterns. As previously mentioned, kids are all about fun, expressive fashion! Matching, color coordinating, and monochrome looks aren't a priority when it comes to tween fashion. It's all about pairing stripes with plaids, polka dots with florals, and solids with geometric prints, you name it! So when stocking up for B2S, prints it something you should consider!
● Bold and bright colors: Bright colors are always a go-to for tweens and especially during the back-to-school season. From yellows to blues and more, students are always adding pops of color to their outfits in fun and unexpected ways that are sure to help express themselves.
Back to School in Style
Hayden Los Angeles exists to encourage every woman and tween — no matter the age or size! — to be their authentic self. That's why we know what it takes to stay ahead of the competition and serve our clients with only the best. Be sure to have these style tips in mind when stocking your boutique so you can provide your customers with the latest and greatest looks for their kids. Check out the Back to School for Tweens collection for a roundup of must-have back to school stock staples.